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13th Annual Conference | March 4-7, 2018 | Austin, Texas & Online

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Tuesday, March 6 • 2:00pm - 3:15pm
P21: Who’s talking about our research? Using altmetrics to inform strategic outreach and communications at your institution

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Altmetrics provide vital data about your institution’s scholarly footprint that can help shape effective communications and marketing strategies. This poster presents multiple workflow integrations, like audience segmentation, influencer analysis, campaign benchmarking, cross-campus partnerships, and examples of how other organizations use altmetric data to share research successes with external stakeholders.

Speakers

Tuesday March 6, 2018 2:00pm - 3:15pm CST
Exhibit Hall